Adverts


Advertising is a way of marketing a product to make it seem desirable to a consumer. 

The trends in advertising are massively affected in 2020 via covid, and due to the mass increase in media on social media, no one buys magazines anymore/ print advertising as it is now all online. the print advertising market has fell by .4billion.

environmental responsibility is very important even beyond the covid pandemic 

consumer expectations now go beyond the product formulation and product packaging 

this is manifesting in biodegradable formulations for example in the personal hygiene sector 

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